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Link4Life first to install the new Total Gym® Row Trainer™
- 27 October 2016
Link4Life, a trust that manages delivery of high quality health and leisure services in the Rochdale Borough, is the first in the UK to install the new Total Gym® Row Trainer™ in two of its leisure facilities. Rochdale Leisure Centre and Heywood Sports Village have these industry leading new Row Trainer™ machines placed in their functional training zones where they complement the other equipment and are readily accessible for people looking for a rowing, cardio or bodyweight training workout.
The only row machine on the market that uses adjustable bodyweight resistance on an incline, the ingenious Total Gym Row Trainer targets all the muscles groups simultaneously and enables a smooth consistent load through the entire range of motion. It is available exclusively in the UK & Ireland from Ethics Leisure. By providing both concentric and eccentric loading, it effectively trains prime stabilising muscles and boosts proprioception. It is designed for multi-planar movement and uses adjustable incline bodyweight resistance to integrate strength with cardio. Specifically designed for rowing, but at an incline, the Total Gym Row Trainer is the first of its kind and allows users the added benefit of over 25 different exercise variations.
“We are always looking at ways of innovating and using the most up-to-date industry trends to help make fitness accessible to as many people as possible offering as much variety as possible,” says Chris Coleman, Business Development and Marketing Manager at Link4Life. “We particularly like the Total Gym Row Trainer for its well thought out ergonomic design, seat shape and smooth motion and the fact it doesn’t take up a huge amount of space. This is not your run-of-the-mill machine: it is innovative, has plenty of research behind it and I’m pleased to be the first in the UK to offer this to our members,” says Chris whose members use it on their own, during 1-to-1 PT sessions and as part of the small group ‘fast classes’ on the timetable.
“We have more traditional rowers in our cardio areas and while the Total Gym Row Trainer at first glance looks similar, in fact it behaves very differently,” says Chris. “It’s more of a functional training tool than a cardio machine and it enables people to complete highly effective bodyweight training moves and entire routines.”
Link4Life has 3,500 members at Rochdale Leisure Centre and 3,100 at Heywood Sports Village. Both sites have diverse memberships including 16+ youngsters, young adults, couples and groups from the local BAME community, a sizeable prime time market and older people who use the facilities at off-peak times. The Total Gym Row Trainer caters for all these members, providing plenty of different functional training platforms and adjustments to suit all fitness levels and encourage progression. “The Total Gym Row Trainer has appeal right across our membership. It is genuinely a very versatile piece of kit and, therefore, a sound investment,” says Chris.
“You do worry when you put new items on the gym floor that they may not be used to their full potential – or even at all!” continues Chris. “The key is to ensure thorough staff training so they are confident in recommending it to people and quick to encourage them to try it. All our staff had a day of training from Total Gym so they are fully up-to-speed with what the Row Trainer can do. They are all confident in showing it to members, including it in induction programmes, adding it into PT sessions and incorporating it in our small group/fast classes. People are catching on to it quickly and enjoying the fresh challenge.”
To find out more about the Total Gym Row Trainer, visit ethicsleisure.com or call Andy Gill on 07535 284888.
Article by Ethics Leisure and published by Gym Owner Monthly.